About us
Origin
Braddick was founded by Will Roberts as an independent consultancy providing organisations the support they need to explore, understand and manage uncertainty by working together. With a focus on the betterment of humankind through the application of science, technology and the arts, we bring a multidisciplinary approach to understanding the problem space, developing solutions and making the decisions needed to move forward.
Tool Box
To help you, we use a variety of methods to develop insights and solve problems, taking inspiration from the worlds of human centred design, futures and foresight, service design, continuous improvement, technology and innovation management, operations analysis and systems mapping. Blended together, we find a solution that works for you.
Values
When working with others, we believe in openness, candour, inclusion and ensuring people have fun, develop, and believe in what they are working towards. We believe in making things a reality, low-fi prototyping and small meaningful experiments.
“Is that really the least you can do?”
Process
Not every problem is the same. Particularly the important ones. We’ll work with you to understand your world and develop an approach that will work for you and your team. If there’s a simple way forward that works, we’ll find it.
People
To maintain our adaptability, right now, our work is delivered through partnerships and collaborations with people across our network. If you’re interested in what we do, let us know you exist and we’ll go from there…
Dr. Will Roberts
A multi-disciplinary consultant, Will has a very open, forward leaning and collaborative approach to work, encouraging and actively seeking challenge and alternative lenses. With this ‘curiosity’ driven, entrepreneurial outlook, he is able to find or develop new approaches to tackling problems, often through the development of new and valuable relationships with practitioners in new fields. He has recently delivered horizon scanning / tech watch activities relating to Alternative Navigation, Autonomy in engineering and logistics, medical decontamination and human machine interaction. He has experience in the design, execution of large collaborative and explorative events, including delivery of technology Roadmapping work, which has led to the delivery of several technology demonstrators including Unmanned Air Systems, Internet of Things, Blockchain and behaviour change interventions.
He is an experienced facilitator, using a variety of methodologies including design sprint formats, delivered engaging analogue and digital workshops to support development of research proposals, product and service concepts, technology assessment decision making conferences, continuous improvement events, innovation showcases, poster conferences, communities of practice and hacks. Participants have included people with a variety of experience, from new starters, to Executive Teams.
He has initiated, scoped and delivered multiple hacks with Government innovation agencies, large technology companies and fintech, whereby low fidelity prototypes were designed and delivered by participants in response to a brief over the course of 24 hours.
Whilst working in Search and Rescue, Will founded and chaired the International Maritime Rescue Federation (IMRF) ‘Future Technology Panel’, providing a forum for exchange of ideas, best practice and collaboration opportunities between members, including UK, Sweden, Norway, Holland, US, France, Germany and South Africa. Whilst working in government, he was the UK rep for international collaborations, facilitating exchange of knowledge between nations relating to emerging technologies and technical best practice for horizon scanning and futures / foresight methodologies and leading experimentation in incentivised open innovation. Across government, Will has worked with multiple agencies and Overseas government departments.
Will holds an EngD in Electrochemistry, MSc Environmental Biology, MA(Oxon) in Biological Sciences.
Join the team
Are you a creative, strategic thinker / designer / maker with a need to work on interesting projects that make a difference? Get in touch to swap notes.